Best Places to Sell Art Online: Commissions Compared

The best place to sell art online depends on what you sell and how much of each sale you need to keep. Specialist art marketplaces such as Saatchi Art, Artfinder, Singulart and UGallery take 40–50% of an original. Open marketplaces such as Etsy and Artmajeur take less, and your own website takes the least, but you bring the buyers.

This guide compares the commissions and fees of 20 platforms, checked on each platform's official pages on 23 October 2026. It explains the four ways platforms charge, shows what an artist keeps from a $1,000 sale, and sets out when your own website is the better base.

Commission comparison: 20 places to sell art online

Commission is the share of the sale price the platform keeps; check the other fees too.

Rates change often. Open each platform's seller terms before you list, and keep a copy of the version you agreed to.

Four ways platforms charge artists

The headline percentage only makes sense once you know which of the four models a platform uses.

• Commission on the sale price. The platform keeps a share of each sale. Saatchi Art, Artfinder, Singulart and UGallery work this way. Some, like Artmajeur, also apply it to shipping.
• Transaction fee plus small charges. Etsy takes a lower percentage but adds a listing fee, payment processing and an advertising fee on sales that come from its ads.
• Markup on print-on-demand. Society6, Redbubble, Fine Art America and INPRNT set a base price for the product. You earn a markup or a fixed share, not the full retail price.
• Subscription plus a low or zero fee. Own-store tools charge a monthly plan and little or nothing per sale. Payment processing is usually extra.

A platform can combine models. Singulart charges both a 50% commission and a monthly subscription, so compare the total cost, not one line.

Art marketplaces for original work

Specialist art marketplaces bring collectors to your work, and charge the highest share for it.

Saatchi Art is open to any artist after ID verification and keeps 40% of an original. Artfinder reviews applications and offers three plans, with the commission falling from 50% to 40% as the monthly fee rises. Singulart takes 50% and, after acceptance, requires a monthly subscription.

UGallery splits each sale 50/50 and covers packaging and shipping for US artists. In the UK, Rise Art charges 42.5% and ArtGallery.co.uk 35%, both including card fees. Bluethumb, the Australian marketplace, charges 40% plus GST.

These platforms suit artists who want to reach established buyers and can afford a large share going to curation, marketing and logistics. Check who pays for packaging, shipping and returns before you compare percentages.

Open marketplaces and art exchanges

Open marketplaces charge less but leave visibility, packaging and customer service to you.

Etsy's 6.5% transaction fee looks low, but listing fees, payment processing and Offsite Ads charges add up. It works best for prints and smaller works with clear search demand. Artmajeur takes 30% on price plus shipping and accepts any artist.

Subjektiv is a newer model: an exchange for physical artworks with a resale market. Artists pay 7% when the buyer comes through the artist's own link or QR code, and 30% on other platform sales. When a work first sold there is resold on Subjektiv, the artist receives 15% of the increase in price.

The difference between 7% and 30% on Subjektiv makes a wider point. Platforms charge most for the buyers they find for you. When you bring the buyer yourself, the cost of a sale falls sharply.

Print-on-demand sites for reproductions

Print-on-demand sites handle production and delivery, and pay you a small share of each product.

Society6 pays a fixed 10% on wall art and 5% on other products. Redbubble lets you set a markup and then takes a platform fee from it: 50% on the Standard tier, 20% on Premium and none on Pro. Fine Art America pays exactly the markup you add to its base price, and charges no commission on originals.

INPRNT is curated and pays 50% of the sale price on fine-art prints. It is a better fit for illustrators and photographers whose work translates well into prints.

Print-on-demand suits artists with a recognisable image library and steady traffic. It rarely suits original works or limited editions, where the collector expects provenance and direct contact with the artist.

What you keep from a $1,000 sale

On the same $1,000 original, an artist keeps between $500 and $1,000 depending on the platform.

The calculation uses each platform's published rate on 23 October 2026. It leaves out monthly plans, VAT on commissions and shipping, because these depend on your plan and country. Add them before you choose.

When your own website is the better base

Your own website keeps the most from each sale and keeps the collector relationship with you.

A marketplace lends you its audience, but the buyer remains its customer. Your own site gives collectors one place to see your full body of work, read your statement and contact you directly. Every sale through it costs less than the same sale through a curated marketplace.

Digital Original gives artists a professional website built around their work. Artworks are shown in full quality with Deep Zoom, on your own custom domain, with a page for each work that search engines can find. Selling is built in: 10% platform commission on Plus and 0% on Pro, only when a work sells. Plans are on the pricing page.

Many artists combine both. A marketplace helps new buyers find the work; the website is where those buyers return and where repeat sales cost the least. For the steps from first discovery to a direct sale, see how art moves from discovery to direct sale.

How to choose where to sell your art

Choose by the work you sell, who finds your buyers, and the total cost of each sale.

• What you sell. Originals suit curated marketplaces and your own site. Prints suit print-on-demand and Etsy. Digital files suit Gumroad, Ko-fi or your own store.
• Who finds the buyer. If the platform brings the buyer, a higher commission can be worth it. If you bring the buyer, a low fee matters more.
• Total cost. Add commission, subscriptions, listing fees, payment processing, VAT and shipping.
• Control. Check who sets the price, who owns the customer contact and how long payouts take.
• Presentation. Look at how your work will appear next to other artists' work.

Comparing digital-art tools rather than sales channels? See the best digital art sites for drawing, learning and showcasing.

Digital Original

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